For those few of you who are continued loyal readers of Panhandle Poetry and Other Thoughts, I thought that I should let you know that I haven't fallen off the end of the earth, I've just been out of pocket for a few days. I've been to Houston and then to Bellville, Texas, and am now in College Station, Texas. For most of the time I haven't had Internet service.
Hopefully, I will have a chance to do some posting while I am here in College Station for the Texas A&M Beef Cattle Short course. This afternoon I was able to get in and set up our Trade Show Booth. I will be manning in through the end of the Short course on Wednesday. If any of you happen to be in town, stop by the Gold Standard Labs booth at the Trade Show in G. Rollie White Coliseum. I'd certainly be interested in meeting you.
Whatever comes to mind.... (All rights to the contents of this blog are retained by the author. Please e-mail me if you'd like permission to utilize any of my work.)
Showing posts with label Trade Show. Show all posts
Showing posts with label Trade Show. Show all posts
Sunday, August 3, 2008
Tuesday, November 27, 2007
Trade Show Season
Trade Show today. I don't know why, but I love doing Trade Shows. I enjoy the interaction with potential customers. I enjoy qualifying the "browsers." I enjoy selling what I do to those who are interested. I enjoy figuring out what makes people "tick." I enjoy the challenge of "unlocking" the potential customer and turning him into a customer. It's like a giant puzzle with tremendous rewards for each piece that you put into place. -- OK, I guess those are the reasons that I like doing Trade Shows.
I have two more days of this current Trade Show. I'm supposed to be at another one -- in another state -- which overlaps with this one. I will decide tomorrow whether to stay here (if it continues to be productive) or go to the other one. Next week is another show in a different state. 'Tis the season for Trade Shows, fa la la la la la la la la.....
I was pleased today when the account representative from the marketing company that we use brought a couple of her colleagues by to see our booth. She started telling them how the way we had done things was the proper way -- then she told them that I probably should be teaching classes on how to work a Trade Show. It made me feel pretty good. I kept waiting for the "shoe to drop" and hear what I wasn't doing correctly but it never came. Yeah, pretty cool.
I'm bringing one of my employees in tomorrow who has never worked a Trade Show. He has a lot of potential. It will be fun "breaking him in." We'll see how well he picks it up.
Hopefully I will get something posted on Billy before the week is out. It's "in-my-head" but I don't have it written out yet. It's difficult for me to get in the right frame of mind for that project while I'm pumped up with the Trade Show. We'll see how the week goes.
I have two more days of this current Trade Show. I'm supposed to be at another one -- in another state -- which overlaps with this one. I will decide tomorrow whether to stay here (if it continues to be productive) or go to the other one. Next week is another show in a different state. 'Tis the season for Trade Shows, fa la la la la la la la la.....
I was pleased today when the account representative from the marketing company that we use brought a couple of her colleagues by to see our booth. She started telling them how the way we had done things was the proper way -- then she told them that I probably should be teaching classes on how to work a Trade Show. It made me feel pretty good. I kept waiting for the "shoe to drop" and hear what I wasn't doing correctly but it never came. Yeah, pretty cool.
I'm bringing one of my employees in tomorrow who has never worked a Trade Show. He has a lot of potential. It will be fun "breaking him in." We'll see how well he picks it up.
Hopefully I will get something posted on Billy before the week is out. It's "in-my-head" but I don't have it written out yet. It's difficult for me to get in the right frame of mind for that project while I'm pumped up with the Trade Show. We'll see how the week goes.
Labels:
business,
sales,
selling,
Trade Show,
work
Thursday, October 18, 2007
The Sunbelt Exposition
The Sunbelt Exposition in Moultrie, Georgia, may be the largest Farm Show in the country. It is certainly the most diverse that I've ever attended. There was equipment and services represented for poultry, swine, dairy, beef, bees, alpacas, cotton, soybeans, corn, vegetables, peanuts, tobacco, pine trees, catfish, shrimp, pecans, hay, grass, large farms, small farms, red fish, blue fish -- wait, that's Dr. Seuss -- anyway, maybe you get the picture. I have posted a few of my favorite pictures from the show below. Maybe you can figure out how they fit into Agriculture.


Labels:
agriculture,
farming,
livestock,
sales,
Trade Show
Saturday, May 12, 2007
Trade Shows, Gimmes, and Life
It has been a long day/week! Three days of Trade Show (Farm Show) in Kansas and I'm finally back home. The weather was beautiful, the crowds were sparse -- the farmers were using the good weather to get some farming done.
There was some new technology at the show, but nothing particularly caught my eye in the farm equipment. However, Toyota was there in force showing off their new vehicles. They had a quarter mile dirt track set up with moguls, hills, and mud in which you could try out their pickups. They had purchased a brand new Chevy pickup comparable to theirs and would let you try out and compare both. I think they won hands down. I expect to see a lot more of the full-sized Toyota pickups on the highway in the coming years.
I love watching the people at trade shows. There are those who are on a mission -- looking for something in particular. They are easy to spot because of the way they walk. There are the serious lookers that are there for information but they're probably not ready to buy. There are the curious -- generally not in the industry but out to see what the fuss is about. There are other vendors who check out the competition and visit with old friends from previous jobs or years of attending the same shows. And my favorites -- the people that have no business being there but are carrying bags and bags of "gimmes" that they have gleaned from every vendor in the place.
I guess life in general can be a lot like the trade show attendees. There are those who are on a mission. There is purpose in their life and they are focused on accomplishing that mission. There are those who are good solid citizens that sort of drift on through. They are never sure of where they are going, but they are engaged at some level. They are rarely leaders, but are usually productive. There are the curious. They're just "here for the beer." They don't know where they're going, or why they are going there. They just draw their paycheck so they can sit in front of the TV and drink beer and cuss the rest of the world. I'm not sure what the best comparison group is to the vendors, however, I'm sure that some of you readers could supply that if you want to comment. And then there are the leeches; those with the welfare mentality that are always looking for a handout and complaining when it isn't there.
It's good to be home.
There was some new technology at the show, but nothing particularly caught my eye in the farm equipment. However, Toyota was there in force showing off their new vehicles. They had a quarter mile dirt track set up with moguls, hills, and mud in which you could try out their pickups. They had purchased a brand new Chevy pickup comparable to theirs and would let you try out and compare both. I think they won hands down. I expect to see a lot more of the full-sized Toyota pickups on the highway in the coming years.
I love watching the people at trade shows. There are those who are on a mission -- looking for something in particular. They are easy to spot because of the way they walk. There are the serious lookers that are there for information but they're probably not ready to buy. There are the curious -- generally not in the industry but out to see what the fuss is about. There are other vendors who check out the competition and visit with old friends from previous jobs or years of attending the same shows. And my favorites -- the people that have no business being there but are carrying bags and bags of "gimmes" that they have gleaned from every vendor in the place.
I guess life in general can be a lot like the trade show attendees. There are those who are on a mission. There is purpose in their life and they are focused on accomplishing that mission. There are those who are good solid citizens that sort of drift on through. They are never sure of where they are going, but they are engaged at some level. They are rarely leaders, but are usually productive. There are the curious. They're just "here for the beer." They don't know where they're going, or why they are going there. They just draw their paycheck so they can sit in front of the TV and drink beer and cuss the rest of the world. I'm not sure what the best comparison group is to the vendors, however, I'm sure that some of you readers could supply that if you want to comment. And then there are the leeches; those with the welfare mentality that are always looking for a handout and complaining when it isn't there.
It's good to be home.
Labels:
agriculture,
farmers,
Trade Show
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